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What’s in a name?

What’s in a name?

Our new adhesives are named based on a logical and easy-to-understand system that tells you everything you need to know about the product at a glance. Here’s a quick explainer…

Each product name is divided into three parts: the market segment, the technology and performance, and the characteristics.

The market segment refers to the type of adhesive it is. There are seven different types in the range:

GRIP = Primer

SL = Smoothing compound

HYTEC = Damp proof membrane

RENO = Repair resin

STIX = Soft floor adhesive

FIX = Tackifier

WOOD = Wood floor adhesive

Next comes the technology and performance. This is signified by a letter, representing the type of technology the product uses…

A = Acrylic

C = Cementitious

E = Epoxy

H = Hybrid

P = Polyurethane

… followed by three numbers, signifying the product’s performance level, ranging from 900 (Specialty) to 100 (Good).

Finally, each product name ends with a word describing that product’s defining characteristic, whether PREMIUM, PRESSURE SENSITIVE, SPEED 30, FLOW, UNIVERSAL, RAPID or STRUCTURE – or a combination of these.

Got that? Great. Now you’ll be able to select the right adhesive from our new range in seconds, with the peace of mind that you are always using the best possible product for the application.

To explore the range, click here. For more information, contact your local Area Sales Manager.